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FIELD

 

Field Programs

Grassroots communication is the heart and soul of any campaign. We design field programs from the ground up, tailoring each plan to maximize the impact of person-to-person messaging. Through ongoing evaluation and flexibility, we build and manage lean operations that can meet the needs of any campaign, and save our clients valuable resources.

Canvassing

Face to face conversations are the most effective way to communicate with voters, and those conversations are strongest when canvassers make a connection with voters. We recruit canvassers locally, utilize our battle-hardened training system to perfect our message, and equip our team with the latest technology to ensure optimal efficiency and superior quality.

Phones and Text

Phone Calls and Text Messages are the fastest ways to have human interactions with voters. We hire and train our own callers - not call centers - and use the latest technology in telecommunications and texting to deliver a personalized, tailored message directly to targeted voters.

Voter Registration

Voter Registration is a fundamental field strategy for progressive candidates and causes.  We have designed and executed some of the most successful voter registration drives across in the country and have redefined the strategic significance of voter registration at varying levels of office - from large, federal campaigns to small town local elections.

Petition Gathering

Petition and Signature gathering isn't just the first hurdle a campaign or ballot initiative faces, it can also be the biggest.  We've run some of the largest, most complicated, and most time-sensitive signature drives in the country.  Through constantly measuring and refining our efforts, we create lean, organized signature drives that get the job done no matter what.   

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CAMPAIGN MANAGEMENT

 

Campaign Management

From exploratory, to filing, to Election Night, we design and build out campaigns from start to finish. Our comprehensive campaign management covers all aspects of campaigning:

 

  • Message Development

  • Media and Advertising

  • Digital and Social Media

  • Fundraising

  • Budget Management

  • Research and Polling

  • Staff Recruitment and Training

  • Field Operations and GOTV

 

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DATA SERVICES

 

Voter File Management

The voter file is the backbone of any campaign. However, many campaigns do not exploit the voter file to its full potential. We take full ownership over your voter file needs, running quality control assessments, overseeing data entry, performing data audits, and integrating campaign tech platforms to ensure all voter contact runs on a smooth and cohesive flow of data.

Targeting and Path to Victory

We conduct a comprehensive analysis of the district and map out a strategy for reaching victory. Through analyzing data from previous campaigns and elections, observing trends in the electorate, and modeling future voter behavior, we identify universes for voter contact and monitor feedback to update our targeting and measure the progress of messaging.

Reporting and Tracking Structures

We specialize in developing structures and reports to make sense of incoming data and hold your campaign accountable to its goals. We create and manage structures to track field and campaign performance, progress to organizing and voter contact goals, and compare all available campaign data to ensure real support is building at the necessary pace to achieve victory.

Mapping and Geospatial Analysis

Data comes in all shapes and sizes, but interpreting and understanding it can be a bigger challenge than collecting it. We bring your data to life through innovative visualization - showing the relationship between communities and the people who live there, and mapping trends to help determine areas of focus throughout the campaign.

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